Al-Futtaim
THE GROUP
Al-Futtaim is a renowned UAE conglomerate employing over 11,000
people to manage 67 entities in 13 countries. It has business
interests in automotive, retail, electronics, engineering, finance, real
estate and various service sectors.
THE CHALLENGES
Al-Futtaim faced challenges similar to other large organisations
in the Middle East. These included:
- Business units competing against each other for talent
- Line managers using different standards while hiring
- Inability to track agency usage and expenditure
- No metrics to track group-wide recruitment costs
- Product brands overshadowing the group employer brand
- No effective direct hiring model in place to take control
and engage future talent
SOLUTION & IMPLEMENTATION
Bryan Fuge was hired by Al-Futtaim as Group Head of
Recruitment to revamp the recruitment function and
to streamline processes using e-recruitment. He had
implemented six different e-recruitment solutions in
different businesses during his career, leaving him with a
firm view on how to go about selecting a solution.
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